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OverviewThis book blends commercial and legal understandings of how Australian traders can use agents, distributors and other intermediaries to better effect in expanding their businesses offshore. It is a readable, practical account of how to select and manage agents and distributors more effectively, with commercial and legal advice on the use of export sales contracts in product-based international trade. It covers knowledge-based trade and the use of technology transfer and licensing as international business development methods as well as joint ventures, strategic alliances and other market entry options for traders needing to develop partnerships offshore. Case studies, checklists, tables and other visual aids, as well as precedent agency and distribution contracts, provide further hands-on information for the reader. The book merges the legal ramifications of the topics with their practical consequences, reflecting the authors long experience in advising traders, one from a standpoint primarily legal and the other primarily commercial. Provides a wealth of practical legal and commercial information as well as case study examples to assist current and potential exporters. It will be a valuable addition to information that helps Australian companies that aim to successfully win business overseas. from the Foreword by The Hon Tim Fischer, Minister of Trade and Deputy Prime Minister Full Product DetailsAuthor: Simon Fisher , Damian Fisher , The Rt Hon Tim FischerPublisher: Federation Press Imprint: Federation Press Weight: 0.668kg ISBN: 9781862872929ISBN 10: 1862872929 Pages: 350 Publication Date: July 1998 Audience: College/higher education , Tertiary & Higher Education Format: Hardback Publisher's Status: Active Availability: Available  This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. Table of ContentsForeword The Hon Tim Fischer Building an Integrated Export Marketing Strategy Agency Agents in Some Key Export Markets Distributorships Direct sales; Export sales Contracts Joint Ventures & Strategic Alliances & Market Entry Options Manufacture under Licence and Technology Transfer Appendices Precedent Agency Contract Precedent Distribution Contract How to Build an Export Selling Price for Seafreight and Airfreight ShipmentsReviewsThis book is an essential guide to international marketing strategy, and will help Australian businesses answer key questions related to their business development efforts. It should be kept within easy reach as it will certainly be referred to almost every day. - Heinrich E Zimmermann, Executive Director, German-Australian Chamber of Industry & Commerce Author InformationTab Content 6Author Website:Countries AvailableAll regions |
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